Milk on Cornflakes patented
In the wonderful world of US business process patents, cereal bar chain Cereality added the last drop of milk that made the bowl overflow. It has no fewer than six patent applications pending for the highly secret business methods behind running a breakfast cereal bar. With these applications, Cereality is threatening a rival chain of bars, trying to stop them from serving cereal with milk on it to their customers.
In response, FreeCulture has started a campaign against the business process patent nonsense. Their take:
“Cereality would have a complete monopoly on cereal bar business–just for being the first to put together the
legalese necessary to describe mixing breakfast cereal.”
“It’s about whether or not people should be able to claim an exclusive right on mundane ideas that any
eight-year-old could think of. And it’s about the future of American enterpreneurship.”
(via BoingBoing)