Remember what was at stake with Net Neutrality and the nature of business in the coming ‘Internet’ economy?

Virgin Media is, like SFR in France, an Internet Service Provider, but also property of an entertainment company – Virgin is like Vivendi-Universal among the biggest in this industry. I think it’s in their interest to lock the Internet into some kind of great catalogue to the content they’re getting royalties with.

Well, it’s what Virgin Media has clearly announced in its plans for United Kingdom. Some links,

• From Virgin Media website: We don’t like traffic jams, so we’re going to regulate the broadband traffic (instead of investing in extending their broadband capacity) and in the same time why not analyzing the nature of the traffic to know if it’s peer2peer…
• From The Register: Virgin Media is going to destroy net neutrality to privilege its own content
• idem: Virgin Media to trial filesharing monitoring system

The need for legislation on Net Neutrality is now vital!